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Tips To Keep Your Social Media Accounts Unhacked
Tips To Keep Your Social Media Accounts Unhacked Social media is like a candy shop for 59% of the world’s population. With an average daily use of 2 hours and 29 minutes on social media, it’s the ideal way to [...]
Which Industries Benefit the Most from Digital Billboards
Which Industries Benefit the Most from Digital Billboards? As a business owner, you know that advertising is essential to your success. Contrary to popular belief, digital billboards have a lot to offer businesses of all sizes. In this post, we'll look at some [...]
Why Automobile Industry and Banks/Credit Unions are Prime for Outdoor Billboard Advertising
Why Automobile Industry and Banks/Credit Unions are Prime for Outdoor Billboard Advertising Billboard advertising is one of the most popular forms of advertising, especially in urban areas. The fact that billboards are large, often brightly colored signs in high-traffic areas, they are designed [...]
Tips To Keep Your Social Media Accounts Unhacked
Tips To Keep Your Social Media Accounts Unhacked Social media is like a candy shop for 59% of the world’s population. With an average daily use of 2 hours and 29 minutes on social media, it’s the ideal way to [...]
Marketing with Snap Chat to Reach a Younger Audience
Marketing with Snap Chat to Reach a Younger Audience Snapchat was founded in 2011 and is a widely known multimedia networking app that has 332 million users monthly. Users fell in love with this app because it allows them to connect with [...]
5 Marketing Trends to Watch in 2023: How to Stay Ahead of the Competition
5 Marketing Trends to Watch in 2023: How to Stay Ahead of the Competition 2023 is just around the corner, and it's already shaping up to be an interesting year in marketing. With new technologies and consumer behaviors, businesses will need to [...]
Fall Is a Great Time to Plan the Holidays. Here Are 5 Tips to Use in Your Marketing Plan
Fall Is a Great Time to Plan Until the Holidays. Here Are 5 Tips to Use in Your Marketing Plan It's that time of year again! The holidays are coming, and opportunities for businesses to market their products and services. If [...]
Is your Marketing Funnel Optimized? Here are 5 things to be aware of.
Is your Marketing Funnel Optimized? Here are 5 things to be aware of. If you're unsure whether your marketing funnel is optimized, don't worry – you're not alone. In this post, I'll define a marketing funnel and highlight five key things to [...]
The Benefits of Multi Marketing Channels
The Benefits of Multi Marketing Channels As a marketer and business owner, the choices of different marketing channels can make it tough to decide which ones to use. Multi-channel marketing is the process of connecting with consumers across multiple platforms, both direct [...]
How To Safely Try New Strategies
How To Safely Try New Strategies Are you feeling a little antsy about your marketing plan? Are you curious about new strategies but worried about the risks? It's perfectly normal to feel this way – after all, you don't want to mess up [...]
Marketing Tech Tips: Using Facebook Catalogs to List Your Products and Services
Marketing Tech Tips: Using Facebook Catalogs to List Your Products and Services Are you looking for a way to make it easier for your customers to find and buy your products or services? If so, you should consider using Facebook Catalogs. In this [...]
What is Influencer Marketing and How to Use It?
What is Influencer Marketing and How to Use It? Influencer marketing leverages product mentions from influencers and content creators on social media, capitalizing on their popularity and loyal social media following. Influencers are experts in their niche and have built high trust [...]
Optimizing Your Hiring Leads
Optimizing Your Hiring Leads Every HR professional usually desires a good hiring process that gives them high-quality candidates. However, this is easier said than done! When not done right, the recruiting process can be very costly in terms of money and [...]
Use A Quiz Funnel to Not Only Generate Leads but Gather More Intelligence on Your Audience
Use A Quiz Funnel to Not Only Generate Leads but Gather More Intelligence on Your Audience A quiz funnel is a great lead generation strategy, but there is more to it than just lead generation. You can use a quiz funnel to [...]
6 Strengths of Digital Billboards
6 Strengths of Digital Billboards As a marketer, if you're not familiar with digital billboards, they may be worth considering as an advertising option. You can use them for running marketing campaigns, informing people about events, or warning them about danger. [...]
Use Chatbots to Save Your Leads to Google Sheet for Further Nurturing
Use Chatbots to Save Your Leads to Google Sheet for Further Nurturing Are you looking for a way to save your leads so you can follow up with them later? If so, consider using chatbots to transfer your leads to a Google Sheet. [...]
New Client Website Gets Yours Now!
New Client Website Gets Yours Now! When venturing into a new niche, creating a professional-client website can seem daunting because you are being entrusted with a significant marketing asset by your client. And your input can either make your client's project or [...]
Optimize Your Business on Google
Optimize Your Business on Google Are you looking for ways to improve your web presence and get more leads from Google? We will discuss how to optimize your business on the search engine. Fortunately, many of these tips are free, so apply [...]
Enhance Your Voice on Your Social Media Accounts
Enhance Your Voice on Your Social Media Accounts As businesses get into the social media platforms, one critical aspect they must maintain at all times is their brand's voice. But what constitutes a "voice" on social media, and how do you go about [...]
Focus On Your Business Automation and Zapier
Focus On Your Business Automation and Zapier If you're not already using automation and Zapier in your business, you're missing out! These tools can help you focus on your core business activities while automating the tasks eating up your time. What Is Business [...]
2022 End of the quarter is near…Do you know how to read your reports to adjust your business?
2022 End of the quarter is near...Do you know how to read your reports to adjust your business? Quarterly financial reports are important tools that allow business owners to understand the financial health of their companies. From these reports, business owners can identify [...]
A Case Study- How We Generated 326 Leads in 30 Days
A Case Study- How We Generated 326 Leads in 30 Days A case study of NewRoads Automotive shows how we were able to skyrocket its lead generation process to 326 leads in 30days! The marketing strategy used was with Facebook’s social media [...]
A Vision of Your Business – Plan Your 2022!
A Vision of Your Business – Plan Your 2022! A vision statement is a memorable and inspiring sentence that outlines an organization's purpose for where it wants to be in the future. If you're a business owner, then you know that having a [...]
Learn About These KPIs To Measure Your Ads Engagement Level
Learn About These KPIs To Measure Your Ads Engagement Level Ad engagement is one of the most important aspects of marketing. It is necessary to know how well your ads are doing in order to be able to improve them. Here are [...]
The Importance of Your Website as a Foundation for Your Marketing
The Importance of Your Website as a Foundation for Your Marketing There's no question that your website is one of the most important components of your marketing. It's the foundation upon which all your other marketing efforts are built, so it's essential to [...]
Facebook Pixel – How to Not Miss Out on New Customers
Facebook Pixel – How to Not Miss Out on New Customers The Facebook Pixel is a "piece of code" that you place on your website to help you track Facebook ad conversions. It is also effective in helping you to retarget prospects [...]
Automation Is Key to Growing Your Business – Implement Chatbot to Help You.
Automation Is Key to Growing Your Business – Implement Chatbot to Help You. If you're like most business owners, you're always looking for new and innovative ways to grow your company. Automation is a great way to achieve this goal, and chatbot [...]
Automate your appointments, a cool new way using chatbots
Automate your appointments, a cool new way using chatbots The significance of customer service to a brand's success has been recognized by businesses. Chatbots have made customer support more efficient thanks to the rise of artificial intelligence. By using software to manage customer [...]
How to take advantage of Catalog Sales in Facebook
How to take advantage of Catalog Sales in Facebook A catalogue is a collection of information about the products you wish to promote or sell on Facebook and Instagram. Catalogs may be created for a variety of inventory categories, including items (ecommerce), hotels, airlines, [...]
A new year is approaching, time to create your marketing plan
A new year is approaching, time to create your marketing plan Make it a business New Year's resolve to begin the year of an integrated marketing strategy that describes your company's goals and the marketing techniques and strategies you'll use to accomplish them. A [...]
The importance of Outdoor Marketing in the media mix
The importance of Outdoor Marketing in the media mix Media mix is a blend of several channels used to accomplish marketing objectives. Out-of-home, television, print, web, and a variety of non-traditional media outlets are often used in these combinations. Using a range of platforms [...]
Programmatic DOOH: The Omnichannel X Factor
Programmatic DOOH: The Omnichannel X Factor Research by Posterscope shows DOOH advertising can boost your brand penetration by 303% when it combines mobile marketing with online marketing. This may explain why 2021 has seen more brands have chosen digital-out-of-home advertising. Advertisers have also [...]
Get A Shopify Store for Under $2k
Ecommerce: How to Get A Full-Running Store For Under $2k With Shopify Do you want to start a business and sell your products online? Shopify is one of the best platforms for those who are looking to make their ecommerce site. It's easy to [...]
The Impact Of Facebook Stopping Auto Dealerships To Upload Their Car Inventory To FB Marketplace
The Impact of Facebook Stopping Auto Dealerships To Upload Their Car Inventory To FB Marketplace On September 13th, 2021, Facebook changed one of its policies that dealt a blow to car dealerships. Before the policy change, Auto dealers had previously automatically added their [...]
Chatbot Automation: Aren't You Tired of Manual Tasks?
Chatbot/Automation: Aren't You Tired of Manual Tasks? Get a Free Review of your Business Processes Gone are the days of manually answering all customer queries or manually working on data. These manual activities have been replaced by time saving software such [...]
How To Structure a Winning Ad Account For Your E-Commerce Business
How To Structure a Winning Ad Account For Your E-Commerce Business If you're an ecommerce business owner, your advertisement Ads account is likely a big part of your marketing strategy. Many ecommerce store owners are struggling to create a winning Ad account for [...]
How to Turn Messenger and Instagram DM into Your Most Profitable Revenue
How to Turn Messenger and Instagram DM into Your Most Profitable Revenue Instagram marketing is a huge! But why aren't your marketing strategies working? One of the main reasons could be that you're not using your Instagram messaging and the DM. These [...]
How To Make a Beautiful Website SEO-Friendly?
How To Make a Beautiful Website SEO-Friendly? Many business people loosely understand what a "great website" means. Merely having the most professional-looking or aesthetically appealing does not make your website great! These aspects of your website will not help it generate more [...]
How COVID-19 Changed the Impact of Out-of-Home (OOH) Advertising
How COVID-19 Changed the Impact of Out-of-Home (OOH) Advertising Taking Advantage of Post-Covid Travel. Covid 19 has negatively affected every aspect of human life today. The economic sector hasn't been spared, as a matter of fact, it's the worst hit. Out-of-Home [...]
How to Tell if Your Content Marketing Strategy Is Working
How to Tell if Your Content Marketing Strategy Is Working Content marketing is an excellent way to promote your business and attract customers. However, it can be difficult for business owners to know if their content marketing strategy is working. Here are some metrics [...]
The Dos and Don’ts of Facebook Ads
The Dos and Don’ts of Facebook Ads Social media is a strange new world for many people, and Facebook Ads are often seen as the most daunting part. But why advertise on Facebook? It is one of the fastest-growing social media platforms, with [...]
Ecommerce: The Ultimate Guide to Drop Shipping
Ecommerce: The Ultimate Guide to Drop Shipping If you are an online seller, you must be familiar with the term dropshipping. Simply put, it is a technology used by retailers that allows them to pass customer orders directly to the wholesaler or manufacturer. In [...]
How Do You Use Social Media AI For Growing Traffic And Sales?
How Do You Use Social Media AI For Growing Traffic And Sales? Artificial Intelligence (AI) has transformed our lives these days, from driving our cars to searching for answers online. Now it can also assist you as well in social media marketing. The [...]
How to Interact with Consumers on a Digital Billboard
How to Interact with Consumers on a Digital Billboard Digital billboards allow advertisers to reach their target audience with targeted messages and are a great way to reach consumers on the go. However, they're not always used to their full potential. In [...]
The Best Advertising Strategies for Your eCommerce Store
The Best Advertising Strategies for Your eCommerce Store In a world where most consumers can't tell the difference between an ad and a sponsored post, what are the best ways to advertise your eCommerce store? As marketers, it's our job to create ads [...]
Tips To Help Improve The Google Ranking of Your Website
Tips To Help Improve The Google Ranking of Your Website Many business owners and managers – veterans and newbies – struggle in their attempt to unlock the secrets of how to improve the Google ranking of their website without getting penalized by [...]
How to Personalize Content According to the Geolocation and Browsing History
How to Personalize Content According to the Geolocation and Browsing History Personalization is a crucial concept in marketing. Today, brands collect vital information about their clients to offer them personalized products and services. Since every person likes to feel like their needs are being [...]
How Can You Use Pre-Orders To Pre-Sell?
How Can You Use Pre-Orders To Pre-Sell? Pre-orders are commonly done by many online businesses today. A pre-order is essentially an order for a product that is yet to be officially released to the public or not in stock. Pre-orders are popular because they [...]
How to Use Hashtags on LinkedIn.
How to Use Hashtags on LinkedIn. Do you want to know the secret to getting more views on your LinkedIn posts? If so, it's time to start using some hashtags. If you're not sure how hashtags work or why they're important for [...]
DIGITAL BILLBOARD: How to Engage Audiences with Contextual, Eye-Catching Creativity
DIGITAL BILLBOARDS How to Engage Audiences with Contextual, Eye-Catching Creativity You've probably seen them before - those huge advertisements plastered on buildings across the city. Billboards have been around since 1866, and they're still going strong! Whether you're selling coffee or shoes, [...]
Eco-Responsible Marketing
Eco-Responsible Marketing Marketing with the environment in mind There has been an increasing concern about the state of our environment for a while now. What has necessitated the widespread outcry you might ask? Air pollution has become a menace. There is increasing [...]
How to Be Creative with Digital Billboards
How to Be Creative with Digital Billboards Digital billboards are a prime example of how marketers can creatively advertise to their target market. This type of advertising is one of the most effective ways to reach people who are on the move, like in [...]
Tips To Do Marketing Ads in LinkedIn
Tips To Do Marketing Ads in LinkedIn How to Effectively Have Ads on LinkedIn LinkedIn advertising is a powerful tool for businesses, and one that can boost your company's presence on the platform. But it doesn't come without its challenges. To help [...]
Why Website Speed Can Drive More Sales
Why Website Speed Can Drive More Sales Website speed is vital. Studies have shown that most users have very little patience with pages that take time to load and they tend to leave. This is bad for bounce rate, which is a [...]
How to Improve Customer Experience With Chatbot
How to Improve Customer Experience With Chatbot Customer service is an interactive and elaborate process for understanding a customer and meeting their needs based on its capabilities, resources, and capacity for the product sold or the service rendered. In this context, the [...]
3 Proven Approaches to Measure the Performance of Your Out-Of-Home Advertising Campaign
3 Proven Approaches to Measure the Performance of Your Out-Of-Home Advertising Campaign By definition, Out-of-Home (OOH) advertising is when a person or business will make its adverts out in public or away from the consumers' homes, such as on public transport, buildings, [...]
5 Image SEO Best Practices to Make Your Content More Discoverable
5 Image SEO Best Practices to Make Your Content More Discoverable How often have you found yourself dissatisfied by the results that come up whenever you perform a search? I have faced this many times. I know that a lot of people abandoned [...]
Why You Should Prioritize Customer Retention In Your Marketing
Why You Should Prioritize Retention In Your Marketing Making Your Best Customers Even More Valuable Is your relationship with your customers like a one-night stand? Do customers seem to visit once and never come back? If so, you should rethink your current [...]
Ways to use Facebook Pixel in your Website
Ways to use Facebook Pixel in your Website Maximizing the use of the Facebook Pixel INTRODUCTION Are you constantly looking to get the best outcome for your Facebook spends and driving better conversion optimization? If you have a website, you need [...]
How A Business Can Succeed With Marketing On Digital Billboards
How A Business Can Succeed With Marketing On Digital Billboards Taking Advantage of Outdoor Advertising A digital billboard is simply a sign that displays digital signs that are changed by a digital computer every few moments. Digital billboards are mainly used for outdoor [...]
How to Create Collection Ads
How to Create Collection Ads (Facebook and Instagram) Facebook Ads currently has more than 7 million advertisers from all around the world and across all industries. They know how to keep their advertisers excited about their new innovations that provide great engagement and [...]
How to use Artificial Intelligence in Automotive Marketing
How to use Artificial Intelligence in Automotive Marketing AI is the ability of a machine to perform the cognitive functions that we associate with human minds, such as perceiving, reasoning, learning, interacting with the environment, problem-solving, and even exercising creativity. Examples of technologies [...]
Mobile Optimization for e-Commerce Websites
Mobile Optimization For Your e-Commerce Website Is your website ready with mobile optimization? With the proliferation of smartphones, the percentage of mobile phone traffic on e-commerce sites has bolted through the roof and exceeded any previous expectations. But despite a massive increase [...]
What is Marketing Automation?
What is Marketing Automation? Marketing automation uses software and strategy to market on multiple channels along with automating repetitive activities. This enables companies to rationalize, automate and assess marketing tasks and workflows to improve efficiency and increase returns. The technology of marketing [...]
Social media giveaways
Social Media Giveaways The Pros and Cons Business owners have a vast array of platforms and tools at their fingertips to promote and grow their social media audience and gain more sales. One of the most popular options available is social media [...]
10 Low Budget Actions to Increase Targeted Website Traffic
10 Low Budget Actions to Increase Targeted Website Traffic There is a common belief that the more website traffic you get, the more opportunities you have to convert users. This is essentially true, but sometimes, with more traffic comes lower conversion rates. [...]
How to Create the Perfect Call-To-Action
How to Create the Perfect Call-to-Action Boost Your Conversion Immediately The Call-to-action – always referred to as the CTA, is about encouraging a specific response from your visitors or readers. Whether it's to purchase a product, sign up for an appointment, or [...]
7 Ways To Boost Your DOOH
7 Ways to Boost Your DOOH Maximize Your Impact NOW Out-of-home advertising (OOH, AKA billboards) is, in fact, one of the oldest methods of advertising around. But it is being brought to life again with recent technology changes. Now more commonly referred [...]
5 eCommerce Trends you MUST follow in 2021
5 eCommerce Trends You MUST Follow in 2021 Due to the year that was 2020, eCommerce has proliferated. And it's only going to get bigger. It's time to start looking forward to the eCommerce trends of 2021. There is a move underfoot. [...]
5 Inbound Strategies for New Startups
5 Inbound Marketing Strategies for New Startups Skyrocket Your Success Suppose you want to skyrocket the success of your startup today. In that case, you need to start focusing your efforts on inbound marketing immediately. Inbound marketing campaigns have definitely taken over [...]
Digital-Out-Of-Home Advertising
Digital Out Of Home Advertising Take advantage of social media and digital out-of-home advertising Digital-out-of-home advertising offers a presence in the real world that adds authority to your business. It's tough to ignore giant digital billboards when driving past or stuck in [...]
How to Plan for Your 2021 Marketing Strategy
Marketing Strategy 2021 How to Plan your 2021 Marketing Strategy Wow, what a year 2020 has been so far. It will definitely go down as one of the most prominent years that showed us how to pivot and adapt at short notice [...]
18 Must-Do SEO Tips for your eCommerce Website
18 Must-Do SEO Tips To Supercharge Your eCommerce Website Essential tips for a better online shop There is a lot you can do to optimize your eCommerce site. Here is a fantastic checklist to help you work through the process. Be aware [...]
How to Be Creative In Your Outdoor Digital Billboard Advertising
Outdoor Digital Billboard Advertising How to be Creative in Your Ad Design Outdoor digital billboards continue to be a significant component of modern-day advertising for all types of companies and organizations. They have made the billboard advertising industry more effective and cost-efficient [...]
3 Top Hashtag Tips for Instagram Stories
3 Top Hashtag Tips Instagram Stories Instagram stories are fantastic for everyday content and stories to keep your audience engaged. But as always, it’s all about the content. And what type of content is best for Instagram Stories? An exciting story – [...]
Landing Pages Help Drive Traffic to Your Website
Landing Pages Drive Traffic to Your Website This is a webpage that is specifically designed to grab the visitor's attention, present them with one particular product or service and encourage them to take the desired action, such as buy or book a [...]
Shop local online marketplaces
Shop Local Why local online marketplaces are ripe for small business owners Shopping malls have historically been the preferred shopping destination because you can find everything you want to buy in one comfortable place to get around. But the world and consumer [...]
How to Measure your KPIs
How to Measure your KPIs Use Google Analytics to Optimize your Website Using Google Analytics to really measure your KPIs Google Analytics can give you the information you need to objectively measure your website's KPIs. You can use them to monitor, analyze, [...]
Tips and Tools to Optimize Your Website
Tips and Tools to Optimize Your Website How to Attract Tons of Customers The cold hard truth is that traffic to your website helps to improve your search engine ranking, which in turn generates more traffic. Not only is it an indicator [...]
Get On-Board with Digital Outdoor Advertising
Get On-Board with Digital Outdoor Advertising Traffic is getting back to normal. What is your marketing strategy? Most people think that their lengthy commute is just an inconvenience that takes them away from their family and friends. But to marketers and small [...]
The Importance of Measuring your KPI's
The Importance of Measuring your KPI's Instead of just Paying for Views to Generate Leads How do you measure your marketing campaigns to generate leads? Are you looking for a better way to create and measure leads? If you are serious about [...]
Local Businesses Thrive with Outdoor Marketing
Local Businesses Thrive with Outdoor Marketing Let’s be honest, most businesses need an online presence of some variety these days. Let’s be honest, most businesses need an online presence of some variety these days. Even if your customers don’t buy online, most [...]
eCommerce – It's time to give your business a boost
eCommerce It's time to give your business a boost Learn what an eCommerce Shopify Store can do for your bricks and mortar business Have you been thinking about taking your bricks and mortar shop online? Showcasing your products and connect with your [...]
Digital Billboards – Your Critical Key to Success
Digital Billboards Your Critical Key to Success The world of advertising changes at an incredibly fast pace due to the speed of emerging technologies. Some of these technologies, such as digital out-of-home advertising and digital billboards, have completely changed the face and [...]
Facebook Marketing – Boosting a FB post vs. Facebook Ad Campaign
Facebook Marketing Boosting a FB post vs. Facebook Ad Campaign Which Facebook Marketing is best for your business? You would have to have been hiding under a rock for the last 10 years not to realize that Facebook marketing is a crucial [...]
How can traffic segmentation & visitors’ intent help you grow your business
How can traffic segmentation & visitors’ intent help you grow your business Are you getting enough traffic to your website? Do your visitors convert into sales or does it feel like you’re leaving money on the table? When it comes to success, businesses are facing two [...]
Why We Love Outdoor Advertising (and You Should Too!)
Why We Love Outdoor Advertising (and You Should Too!) The products you create are only as good as how you sell them. Advertising and marketing your business and products is essential for success and survival. The products you create are only as [...]
How to Make Your Direct Mail Campaign More Effective
How to Make Your Direct Mail Campaign More Effective Last week we talked about why you need to use direct mail for your marketing strategy and this week we’re going to talk about how to make your direct mail campaign more effective. Direct [...]
The Importance of SEO for Your Business
The Importance of SEO for Your Business SEO is an essential tool for a digital marketing strategy and it’s crucial for your business to thrive. SEO is also one of the most misinterpreted terms in digital marketing. Thus, many businesses haven’t valued [...]
4 Strategies to Grow Your Business Using Instagram
4 Strategies to Grow Your Business Using Instagram The importance of Instagram for business is well-known. Instagram users are much more likely to like and comment on a brand’s post than users of any other social platform. If you’re not using Instagram [...]
3 Things You’re Doing Wrong with Digital Marketing
3 Things You’re Doing Wrong with Digital Marketing The digital revolution has transformed the way we do business. People consume digital content every day through their social media, different websites and channels. Thus, it is vital for companies to adjust to the [...]
Why You Should Use Digital Billboards for Marketing
Why You Should Use Digital Billboards for Marketing Billboards are one of the most effective methods of advertisement. Technological advancements have transformed the world of outdoor marketing and digital billboards are one of the most popular and effective tools of marketing. Despite [...]
The History & Evolution of Digital Marketing
The History & Evolution of Digital Marketing Source & Copyright: www.dsim.in
4 Reasons You Need to Use Direct Mail Marketing
4 Reasons You Need to Use Direct Mail Marketing Technology has changed the way we live, entertain, do business and work. However, direct mail marketing continues to be a powerful and effective tool in the marketing world. While some might think that [...]
3 Facebook Features to Skyrocket your Sales During the Holidays!
3 Facebook Features to Skyrocket your Sales During the Holidays! Facebook has released three new features that will make advertising much more engaging for marketers. Consumers can now enjoy in-store shopping experiences online with augmented reality (AR) ads and Instagram store collection feature. In addition to that, [...]
How to Build a Successful Email Marketing Campaign
How to Build a Successful Email Marketing Campaign Although building an Email Marketing campaign might seem easy on the surface, this is far from the truth. Building a successful campaign requires commitment, patience, and an effective strategy. Sure the beginning might be [...]
3 Tips to use Social Media for Your Business
3 Tips to use Social Media for Your Business The dynamic nature of the online world and how to conduct business on it is one puzzle everyone wants to solve With apt marketing and opting for comprehensive tactics and strategies, a company [...]
4 Ways to Integrate Direct Mail with Digital Marketing
4 Ways to Integrate Direct Mail with Digital Marketing In the connected world we live today it’s important to reach potential customers using different channels. This will increase the chances of you contacting a audiences you cannot reach in other ways and [...]
5 Benefits of Digital Marketing with Google Ads
5 Benefits of Digital Marketing with AdWords Digital Marketing with AdWords is an online advertisement method which helps businesses to find new potential clients. It uses online marketing strategies to attract, capture, convert online leads into revenue. Find below how your business [...]
5 Reasons Why You Need Digital Outdoor Marketing
5 Reasons Why You Need Digital Outdoor Marketing When you think of digital outdoor marketing, what’s the first thing you imagine? To most of us it pops in to mind a picture of a big billboard in the highway or on a [...]
Shop Local
Shop Local In the age of e-Commerce stores and online retail businesses, the internet is taking more than their fair share of consumers’ money, and it’s easy to forget the little guy who owns a shop in your local community. There are [...]
The importance of project management
The importance of project management Proper project management is all about delivering a business plan for clients and getting them the best return on their investment. In any business, it’s often most cost effective to use a highly skilled project management company; this [...]
What to keep in mind when creating advertising for your digital billboard
What to keep in mind when creating advertising for your digital billboard Digital billboards are trending these days. This is the new and latest marketing strategy which is very effective in promoting your cause. Digital billboards have seen to access a vast [...]
How to Win the Game of Social Media in 2018
How to Win the Game of Social Media in 2017 Since the first social media (Six Degrees) launched in 1997, it has passed two decades. From a way to connect with friends and family, now Social Media has become the most powerful [...]
5 Ways To Make Sure Your Business Is Ready for the Holiday Seasons
5 Ways To Make Sure Your Business Is Ready for the Holiday Seasons Would you like to grow your business and increase your online reach? You’re just in time to put these marketing holiday tips in motion toget more customers this season. [...]
Which Industries Benefit the Most from Digital Billboards
Which Industries Benefit the Most from Digital Billboards? As a business owner, you know that advertising is essential to your success. Contrary to popular belief, digital billboards have a lot to offer businesses of all sizes. In this post, we'll look at some [...]
Why Automobile Industry and Banks/Credit Unions are Prime for Outdoor Billboard Advertising
Why Automobile Industry and Banks/Credit Unions are Prime for Outdoor Billboard Advertising Billboard advertising is one of the most popular forms of advertising, especially in urban areas. The fact that billboards are large, often brightly colored signs in high-traffic areas, they are designed [...]
6 Strengths of Digital Billboards
6 Strengths of Digital Billboards As a marketer, if you're not familiar with digital billboards, they may be worth considering as an advertising option. You can use them for running marketing campaigns, informing people about events, or warning them about danger. [...]
Programmatic DOOH: The Omnichannel X Factor
Programmatic DOOH: The Omnichannel X Factor Research by Posterscope shows DOOH advertising can boost your brand penetration by 303% when it combines mobile marketing with online marketing. This may explain why 2021 has seen more brands have chosen digital-out-of-home advertising. Advertisers have also [...]
How COVID-19 Changed the Impact of Out-of-Home (OOH) Advertising
How COVID-19 Changed the Impact of Out-of-Home (OOH) Advertising Taking Advantage of Post-Covid Travel. Covid 19 has negatively affected every aspect of human life today. The economic sector hasn't been spared, as a matter of fact, it's the worst hit. Out-of-Home [...]
How to Interact with Consumers on a Digital Billboard
How to Interact with Consumers on a Digital Billboard Digital billboards allow advertisers to reach their target audience with targeted messages and are a great way to reach consumers on the go. However, they're not always used to their full potential. In [...]
3 Proven Approaches to Measure the Performance of Your Out-Of-Home Advertising Campaign
3 Proven Approaches to Measure the Performance of Your Out-Of-Home Advertising Campaign By definition, Out-of-Home (OOH) advertising is when a person or business will make its adverts out in public or away from the consumers' homes, such as on public transport, buildings, [...]
7 Ways To Boost Your DOOH
7 Ways to Boost Your DOOH Maximize Your Impact NOW Out-of-home advertising (OOH, AKA billboards) is, in fact, one of the oldest methods of advertising around. But it is being brought to life again with recent technology changes. Now more commonly referred [...]
Digital-Out-Of-Home Advertising
Digital Out Of Home Advertising Take advantage of social media and digital out-of-home advertising Digital-out-of-home advertising offers a presence in the real world that adds authority to your business. It's tough to ignore giant digital billboards when driving past or stuck in [...]
How to Be Creative In Your Outdoor Digital Billboard Advertising
Outdoor Digital Billboard Advertising How to be Creative in Your Ad Design Outdoor digital billboards continue to be a significant component of modern-day advertising for all types of companies and organizations. They have made the billboard advertising industry more effective and cost-efficient [...]
Tips To Keep Your Social Media Accounts Unhacked
Tips To Keep Your Social Media Accounts Unhacked Social media is like a candy shop for 59% of the world’s population. With an average daily use of 2 hours and 29 minutes on social media, it’s the ideal way to [...]
Marketing with Snap Chat to Reach a Younger Audience
Marketing with Snap Chat to Reach a Younger Audience Snapchat was founded in 2011 and is a widely known multimedia networking app that has 332 million users monthly. Users fell in love with this app because it allows them to connect with [...]
5 Marketing Trends to Watch in 2023: How to Stay Ahead of the Competition
5 Marketing Trends to Watch in 2023: How to Stay Ahead of the Competition 2023 is just around the corner, and it's already shaping up to be an interesting year in marketing. With new technologies and consumer behaviors, businesses will need to [...]
The Benefits of Multi Marketing Channels
The Benefits of Multi Marketing Channels As a marketer and business owner, the choices of different marketing channels can make it tough to decide which ones to use. Multi-channel marketing is the process of connecting with consumers across multiple platforms, both direct [...]
How To Safely Try New Strategies
How To Safely Try New Strategies Are you feeling a little antsy about your marketing plan? Are you curious about new strategies but worried about the risks? It's perfectly normal to feel this way – after all, you don't want to mess up [...]
Marketing Tech Tips: Using Facebook Catalogs to List Your Products and Services
Marketing Tech Tips: Using Facebook Catalogs to List Your Products and Services Are you looking for a way to make it easier for your customers to find and buy your products or services? If so, you should consider using Facebook Catalogs. In this [...]
What is Influencer Marketing and How to Use It?
What is Influencer Marketing and How to Use It? Influencer marketing leverages product mentions from influencers and content creators on social media, capitalizing on their popularity and loyal social media following. Influencers are experts in their niche and have built high trust [...]
Optimizing Your Hiring Leads
Optimizing Your Hiring Leads Every HR professional usually desires a good hiring process that gives them high-quality candidates. However, this is easier said than done! When not done right, the recruiting process can be very costly in terms of money and [...]
Optimize Your Business on Google
Optimize Your Business on Google Are you looking for ways to improve your web presence and get more leads from Google? We will discuss how to optimize your business on the search engine. Fortunately, many of these tips are free, so apply [...]
Enhance Your Voice on Your Social Media Accounts
Enhance Your Voice on Your Social Media Accounts As businesses get into the social media platforms, one critical aspect they must maintain at all times is their brand's voice. But what constitutes a "voice" on social media, and how do you go about [...]
Marketing with Snap Chat to Reach a Younger Audience
Marketing with Snap Chat to Reach a Younger Audience Snapchat was founded in 2011 and is a widely known multimedia networking app that has 332 million users monthly. Users fell in love with this app because it allows them to connect with [...]
5 Marketing Trends to Watch in 2023: How to Stay Ahead of the Competition
5 Marketing Trends to Watch in 2023: How to Stay Ahead of the Competition 2023 is just around the corner, and it's already shaping up to be an interesting year in marketing. With new technologies and consumer behaviors, businesses will need to [...]
Fall Is a Great Time to Plan the Holidays. Here Are 5 Tips to Use in Your Marketing Plan
Fall Is a Great Time to Plan Until the Holidays. Here Are 5 Tips to Use in Your Marketing Plan It's that time of year again! The holidays are coming, and opportunities for businesses to market their products and services. If [...]
Is your Marketing Funnel Optimized? Here are 5 things to be aware of.
Is your Marketing Funnel Optimized? Here are 5 things to be aware of. If you're unsure whether your marketing funnel is optimized, don't worry – you're not alone. In this post, I'll define a marketing funnel and highlight five key things to [...]
The Benefits of Multi Marketing Channels
The Benefits of Multi Marketing Channels As a marketer and business owner, the choices of different marketing channels can make it tough to decide which ones to use. Multi-channel marketing is the process of connecting with consumers across multiple platforms, both direct [...]
Marketing Tech Tips: Using Facebook Catalogs to List Your Products and Services
Marketing Tech Tips: Using Facebook Catalogs to List Your Products and Services Are you looking for a way to make it easier for your customers to find and buy your products or services? If so, you should consider using Facebook Catalogs. In this [...]
What is Influencer Marketing and How to Use It?
What is Influencer Marketing and How to Use It? Influencer marketing leverages product mentions from influencers and content creators on social media, capitalizing on their popularity and loyal social media following. Influencers are experts in their niche and have built high trust [...]
Use A Quiz Funnel to Not Only Generate Leads but Gather More Intelligence on Your Audience
Use A Quiz Funnel to Not Only Generate Leads but Gather More Intelligence on Your Audience A quiz funnel is a great lead generation strategy, but there is more to it than just lead generation. You can use a quiz funnel to [...]
Use Chatbots to Save Your Leads to Google Sheet for Further Nurturing
Use Chatbots to Save Your Leads to Google Sheet for Further Nurturing Are you looking for a way to save your leads so you can follow up with them later? If so, consider using chatbots to transfer your leads to a Google Sheet. [...]
New Client Website Gets Yours Now!
New Client Website Gets Yours Now! When venturing into a new niche, creating a professional-client website can seem daunting because you are being entrusted with a significant marketing asset by your client. And your input can either make your client's project or [...]
Marketing Tech Tips: Using Facebook Catalogs to List Your Products and Services
Marketing Tech Tips: Using Facebook Catalogs to List Your Products and Services Are you looking for a way to make it easier for your customers to find and buy your products or services? If so, you should consider using Facebook Catalogs. In this [...]
The Importance of Your Website as a Foundation for Your Marketing
The Importance of Your Website as a Foundation for Your Marketing There's no question that your website is one of the most important components of your marketing. It's the foundation upon which all your other marketing efforts are built, so it's essential to [...]
Get A Shopify Store for Under $2k
Ecommerce: How to Get A Full-Running Store For Under $2k With Shopify Do you want to start a business and sell your products online? Shopify is one of the best platforms for those who are looking to make their ecommerce site. It's easy to [...]
How To Structure a Winning Ad Account For Your E-Commerce Business
How To Structure a Winning Ad Account For Your E-Commerce Business If you're an ecommerce business owner, your advertisement Ads account is likely a big part of your marketing strategy. Many ecommerce store owners are struggling to create a winning Ad account for [...]
The Dos and Don’ts of Facebook Ads
The Dos and Don’ts of Facebook Ads Social media is a strange new world for many people, and Facebook Ads are often seen as the most daunting part. But why advertise on Facebook? It is one of the fastest-growing social media platforms, with [...]
How to Improve Customer Experience With Chatbot
How to Improve Customer Experience With Chatbot Customer service is an interactive and elaborate process for understanding a customer and meeting their needs based on its capabilities, resources, and capacity for the product sold or the service rendered. In this context, the [...]
How to Create Collection Ads
How to Create Collection Ads (Facebook and Instagram) Facebook Ads currently has more than 7 million advertisers from all around the world and across all industries. They know how to keep their advertisers excited about their new innovations that provide great engagement and [...]
Mobile Optimization for e-Commerce Websites
Mobile Optimization For Your e-Commerce Website Is your website ready with mobile optimization? With the proliferation of smartphones, the percentage of mobile phone traffic on e-commerce sites has bolted through the roof and exceeded any previous expectations. But despite a massive increase [...]
5 eCommerce Trends you MUST follow in 2021
5 eCommerce Trends You MUST Follow in 2021 Due to the year that was 2020, eCommerce has proliferated. And it's only going to get bigger. It's time to start looking forward to the eCommerce trends of 2021. There is a move underfoot. [...]
18 Must-Do SEO Tips for your eCommerce Website
18 Must-Do SEO Tips To Supercharge Your eCommerce Website Essential tips for a better online shop There is a lot you can do to optimize your eCommerce site. Here is a fantastic checklist to help you work through the process. Be aware [...]
Eco-Responsible Marketing
Eco-Responsible Marketing Marketing with the environment in mind There has been an increasing concern about the state of our environment for a while now. What has necessitated the widespread outcry you might ask? Air pollution has become a menace. There is increasing [...]
How to Improve Customer Experience With Chatbot
How to Improve Customer Experience With Chatbot Customer service is an interactive and elaborate process for understanding a customer and meeting their needs based on its capabilities, resources, and capacity for the product sold or the service rendered. In this context, the [...]
How to Build a Successful Email Marketing Campaign
How to Build a Successful Email Marketing Campaign Although building an Email Marketing campaign might seem easy on the surface, this is far from the truth. Building a successful campaign requires commitment, patience, and an effective strategy. Sure the beginning might be [...]
How to Make Your Direct Mail Campaign More Effective
How to Make Your Direct Mail Campaign More Effective Last week we talked about why you need to use direct mail for your marketing strategy and this week we’re going to talk about how to make your direct mail campaign more effective. Direct [...]
4 Reasons You Need to Use Direct Mail Marketing
4 Reasons You Need to Use Direct Mail Marketing Technology has changed the way we live, entertain, do business and work. However, direct mail marketing continues to be a powerful and effective tool in the marketing world. While some might think that [...]
4 Ways to Integrate Direct Mail with Digital Marketing
4 Ways to Integrate Direct Mail with Digital Marketing In the connected world we live today it’s important to reach potential customers using different channels. This will increase the chances of you contacting a audiences you cannot reach in other ways and [...]
5 Marketing Trends to Watch in 2023: How to Stay Ahead of the Competition
5 Marketing Trends to Watch in 2023: How to Stay Ahead of the Competition 2023 is just around the corner, and it's already shaping up to be an interesting year in marketing. With new technologies and consumer behaviors, businesses will need to [...]
Fall Is a Great Time to Plan the Holidays. Here Are 5 Tips to Use in Your Marketing Plan
Fall Is a Great Time to Plan Until the Holidays. Here Are 5 Tips to Use in Your Marketing Plan It's that time of year again! The holidays are coming, and opportunities for businesses to market their products and services. If [...]
Is your Marketing Funnel Optimized? Here are 5 things to be aware of.
Is your Marketing Funnel Optimized? Here are 5 things to be aware of. If you're unsure whether your marketing funnel is optimized, don't worry – you're not alone. In this post, I'll define a marketing funnel and highlight five key things to [...]
The Benefits of Multi Marketing Channels
The Benefits of Multi Marketing Channels As a marketer and business owner, the choices of different marketing channels can make it tough to decide which ones to use. Multi-channel marketing is the process of connecting with consumers across multiple platforms, both direct [...]
How To Safely Try New Strategies
How To Safely Try New Strategies Are you feeling a little antsy about your marketing plan? Are you curious about new strategies but worried about the risks? It's perfectly normal to feel this way – after all, you don't want to mess up [...]
What is Influencer Marketing and How to Use It?
What is Influencer Marketing and How to Use It? Influencer marketing leverages product mentions from influencers and content creators on social media, capitalizing on their popularity and loyal social media following. Influencers are experts in their niche and have built high trust [...]
Optimizing Your Hiring Leads
Optimizing Your Hiring Leads Every HR professional usually desires a good hiring process that gives them high-quality candidates. However, this is easier said than done! When not done right, the recruiting process can be very costly in terms of money and [...]
6 Strengths of Digital Billboards
6 Strengths of Digital Billboards As a marketer, if you're not familiar with digital billboards, they may be worth considering as an advertising option. You can use them for running marketing campaigns, informing people about events, or warning them about danger. [...]
Use Chatbots to Save Your Leads to Google Sheet for Further Nurturing
Use Chatbots to Save Your Leads to Google Sheet for Further Nurturing Are you looking for a way to save your leads so you can follow up with them later? If so, consider using chatbots to transfer your leads to a Google Sheet. [...]
Enhance Your Voice on Your Social Media Accounts
Enhance Your Voice on Your Social Media Accounts As businesses get into the social media platforms, one critical aspect they must maintain at all times is their brand's voice. But what constitutes a "voice" on social media, and how do you go about [...]
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